Artwork on Buses in Pittsburgh
In a city such as Pittsburgh it is necessary to have forms of mass transit so as to transport the masses of people living in such a highly densely populated area. The mass transit in the city of Pittsburgh consists of buses, a subway called the “T”, and bicycles. Out of all of these forms of transportation buses are the most commonly used because of their convenient and numerous bus stops on almost every street block. Possessing its own lane on Forbes street, buses hold not only a physical dominance over all other forms of transportation in the city, but a physiological one also.
Demanding attention through their massive physical state, buses are not something that go unnoticed by the people of Pittsburgh who walk past them on the sidewalks. Glancing at the buses that pass by in a blur, one may notice many different kinds of artwork displayed on the exterior. On every bus in Pittsburgh there is a design of some sort trying to grab the attention of the audience. The buses display text, pictures, and a combination of both. Both the text and pictures serve very functional purposes, which is that of advertisement. Written in varying languages the text on many of the buses is repetitive, multicolored, and a large enough font to be seen from a distance. The text uses the whole side of the bus as its canvas rather than sectioning off a rectangle of space, such as traditional advertisements do.
These advertisements contain both text and picture, but the text is on a much smaller scale and is often a longer written phrase that is not repeated. The advertisements are usually specific to the different parts of the city the buses pass through, so as to make aware what is nearby on the bus route. Aesthetically appealing, the viewers attention is drawn to the functional artwork of the advertisements and text. Some of the buses however only contain designs and patterns of abstract shapes, serving no other purpose then as to be aesthetically pleasing. The newer buses are painted in colors not naturally found in the landscape causing them to stand out.
In a city such as Pittsburgh it is necessary to have forms of mass transit so as to transport the masses of people living in such a highly densely populated area. The mass transit in the city of Pittsburgh consists of buses, a subway called the “T”, and bicycles. Out of all of these forms of transportation buses are the most commonly used because of their convenient and numerous bus stops on almost every street block. Possessing its own lane on Forbes street, buses hold not only a physical dominance over all other forms of transportation in the city, but a physiological one also.
Demanding attention through their massive physical state, buses are not something that go unnoticed by the people of Pittsburgh who walk past them on the sidewalks. Glancing at the buses that pass by in a blur, one may notice many different kinds of artwork displayed on the exterior. On every bus in Pittsburgh there is a design of some sort trying to grab the attention of the audience. The buses display text, pictures, and a combination of both. Both the text and pictures serve very functional purposes, which is that of advertisement. Written in varying languages the text on many of the buses is repetitive, multicolored, and a large enough font to be seen from a distance. The text uses the whole side of the bus as its canvas rather than sectioning off a rectangle of space, such as traditional advertisements do.
These advertisements contain both text and picture, but the text is on a much smaller scale and is often a longer written phrase that is not repeated. The advertisements are usually specific to the different parts of the city the buses pass through, so as to make aware what is nearby on the bus route. Aesthetically appealing, the viewers attention is drawn to the functional artwork of the advertisements and text. Some of the buses however only contain designs and patterns of abstract shapes, serving no other purpose then as to be aesthetically pleasing. The newer buses are painted in colors not naturally found in the landscape causing them to stand out.
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